12 October 2011
Celebrity visits, fashion shows and weekly prizes to mark three week Stylista event at The Dubai Mall
IT IS THE season of fashion, fun and celebrity-spotting at The Dubai Mall this October. The worlds largest shopping and entertainment destination is rolling out one of the citys most vibrant and versatile fashion fiestas with its three-week promotion, Stylista, focused on fashion, beauty and indulgence, from October 4 to 22.
The excitement gets better for shoppers with the opportunity to take part in a Stylista raffle draw to win weekly prizes of trips for two to London for five days/nights including first class tickets and hotel accommodation.
Nasser Rafi, Chief Executive Officer, Emaar Malls Group, said, Stylista is one of the largest of its kind fashion promotions that bring together the worlds leading haute couture brands. The exciting blend of fashion shows and raffle draws add further excitement to our visitors, who will be assured of a truly delightful lifestyle experience over three weeks. Already described as the hub for the newest fashion, The Dubai Mall is focused on setting new benchmarks in in-mall entertainment and shopping as highlighted by Stylista.
Stylista integrates the best in fashion retail with entertainment and raffle draws to provide mall visitors a truly delightful shopping experience. To add verve to the promotion, several of the malls retailers will host fashion shows at the Fashion Avenue Catwalk showcasing the latest styles and trends.
Among the retailers who will host colourful fashion shows include Bloomingdales, bringing its New York, New York event; Symphony, presenting The Face of Symphony; Massimo Dutti Kids, which will present the new MDK collection; Baby Shop, which will host its Search for a Star competition to identify the stores new face; as well as the latest fashion displays by Throttleman and Splash.
A range of celebrities international and regional are expected to visit the mall in the coming weeks. Headlining the celebrity attendance will be model and actress Kim Kardashian, who will meet and greet lucky winners of a social media promotion as part of the opening of the first Millions of Milkshakes store in the region at The Dubai Mall.
Mall visitors can also spot British fashion designer Jeremy Hackett, who is expected to visit the mall for the opening of the Hackett store. International make-up artists and stylists of Make-up Forever will lend their best touches to Arab celebrities at special in-mall events.